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A limited-time streaming deal could help sports fans cut costs ahead of March Madness, MLB Opening Day and more.
By
Carla Ayers
published
18 March 2026
in News
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If you're mapping out where to watch your favorite team this season, Paramount+ is offering a limited-time deal that may be worth a closer look, especially if you follow live sports.
Through March 31, new and returning subscribers can sign up for either Paramount+ plan for $2.99 a month for the first two months. The offer is available to users who have not had an active subscription for at least one month. After the promotional period, regular pricing resumes.
At first glance, this may look similar to the platform's Black Friday promotion. But when you break down the numbers, this version of the deal offers stronger short-term savings.
How much this Paramount+ deal can save you
To put the offer in perspective, here's how the promotional pricing compares with Paramount+'s standard monthly rates.
Swipe to scroll horizontallyPlan
Regular Price
Promo Price
Savings (Monthly / Discount)
Essential
$8.99
$2.99
$6 (67% off)
Premium
$13.99
$2.99
$11 (79% off)
Over the two-month promotional period, that adds up to $12 in savings on Essential and $22 on Premium. If you are signing up to watch a specific tournament or a stretch of games, the discount can help keep costs down.
Paramount+ limited-time streaming offer
$2.99/month for the first 2 months.
Applies to both Essential (ad-supported) and Premium (ad-free) plans.
New and returning subscribers (no active subscription for at least one month). Ends March 31.
Read moreRead less▼Kiplinger Approved - Sponsored offerView DealWhich plan makes sense for sports fans?
If your primary goal is watching sports, the plan you choose matters.
Paramount+ Essential
- Includes ads
- Offers on-demand content
- Limited access to Showtime content
- Does not include your local CBS live stream
Paramount+ Premium
- Ad-free viewing (except live TV)
- Full Showtime library included
- Live stream of your local CBS station
- Ability to download content
For sports viewers, the biggest difference is access to live CBS broadcasts, which are included with Premium. That matters because CBS carries several major sporting events throughout the year.
How this deal fits into the current sports season
Timing is part of what makes this promotion notable. The two-month window overlaps with a busy stretch on the sports calendar, including:
- NCAA Men’s Basketball Tournament (March Madness), which runs from March 17 through April 6, 2026
- MLB Opening Day on March 26, 2026
- The NBA playoff push, as the regular season wraps up in April
CBS and its partner networks typically broadcast key games during March Madness, making Paramount+ Premium a potential low-cost way to stream them if you don't have cable.
Looking ahead, Paramount+ is also positioned to support coverage tied to a broader lineup of global sports:
- Golf: The Masters Tournament (April 9 to April 12) and the Ryder Cup (September 26 to September 28)
- Soccer: Ongoing European league play (August 2025 through May) and lead-up to the 2026 FIFA World Cup (June 11 to July 19)
- International events: The Commonwealth Games (July 23 to August 2)
While not every event will stream directly on Paramount+, the platform's connection to CBS Sports and international rights deals means it often plays a role in broader coverage.
When this deal makes the most sense
Short-term streaming deals like this tend to work best if you have a specific viewing goal in mind.
For example, you might:
- Subscribe to watch March Madness games
- Catch early MLB season matchups
- Test the platform before committing long-term
At $2.99 per month, the Premium tier costs less than a typical single month at full price, which lowers the barrier to trying it out.
However, once the promotional period ends, the service returns to its standard pricing. If you're not planning to keep it, it's worth setting a reminder before the renewal date to cancel the service.
Streaming costs continue to rise, but limited-time offers like this can still provide value, especially when they align with major live events.
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Carla AyersSocial Links NavigationeCommerce and Personal Finance EditorCarla Ayers joined Kiplinger in 2024 as the eCommerce and Personal Finance Editor. Her professional background spans both commercial and residential real estate, enriching her writing with firsthand industry insights.
Carla has worked as a personal finance and real estate writer for Rocket Mortgage, Inman and other industry publications.
She is passionate about making complex real estate and financial topics accessible to all readers. Dedicated to transparency and clarity, her ultimate goal is to help her audience make informed and confident decisions in their financial pursuits.